Content Management

Do you love writing but hate editing? Do you have a knack for storytelling, but you can’t make it look good on a page? You may want to consider hiring me as your content manager!

I can oversee the content presented on your website and blog and help present it in a way that flows naturally and has good visual appeal. That way, your readers don’t lose interest in your story.

Basically, what I’m saying is, I know my way around a blog post.

What Can I Do for You as Your Content Manager?

Blog Auditing

What does this even mean?! Basically, it means I’ll check your website for brand voice, relevance, and optimization. I’ll be looking at things like post length, cross-promoting other posts, affiliate marketing, editing style and image placement. I’ll compare everything I see and let you know how I see your overall aesthetic.

Content Strategy

If you’re looking for help on getting more traffic for your articles, I’ll help you create a new content strategy that can help your blog reach its traffic goals. Some of those strategies could include seasonal posting, social media blasts, posting to Facebook groups, and mentioning your blog posts in YouTube videos.

Create a Publishing Calendar

Creating a long-term and short-term content publishing and social media calendar will help you achieve those website traffic goals. It’s been said that “being consistent is the key to growth,” but that’s not always true. However, consistency will help define a routine for you and your readers. When you know you have an article on the calendar that’s due at the end of the week, you’re more prone to push yourself to get it done. A publishing calendar is a great way to hold yourself accountable.

Manage the Content Itself

My main area of expertise is keeping the information displayed on your website fresh and appealing. You write the content, I’ll proofread it, edit it if necessary (without changing your meaning), add your images, and make the page come together. I’ll also make sure the keywords you’re looking to get noticed for are prominent, but not over-stuffed so you maintain good SEO.

Some major companies hire a content manager to research, source, write, and edit interesting content to be published on their site. I feel that your story needs to be told through your eyes with your voice. I’m only here to shine the spotlight where it needs to be shined.

Manage Your Content Writing Team

If you have a team of writers for your blog, I can manage that content team. Using an editorial calendar, I’ll ensure they meet their deadlines, the editing is universal, and your site maintains a certain look and feel on each and every blog post published, no matter the writer. I can also help collaborate across other teams for bigger projects.